FEBRUARY 4TH - 8TH 2019
STORIES: With Great Influence Comes Great Responsibility

Travel Enthusiasts … Four Can't-Miss Events During SMW Lagos

Travel Enthusiasts … Four Can't-Miss Events During SMW Lagos
February 25, 2017 Adeola Alokolaro

The hashtag – #TravelTuesday –  was incorporated in the awesome event streams for Social Media Week, so, if you have “Travel Enthusiast” scribbled on any of your online bios, you should be at the Landmark Centre on Tuesday for #TravelAfricaDay.

Travel Africa Day looks at the intersection of digital media, technology and travel and how the current digital paradigm impacts travel and tourism in Lagos, Nigeria and across Africa. Sessions and installations focus on the latest apps/platforms, services, content, destination information, and trends.

Personalizing the African Traveler’s Experience Through Technology

This session would explore new tools to map the African traveler’s consumer behavior. Panelists will discuss how tourism infrastructure challenges and government policies affect the growth of Africa’s travel industry; as well as how to mitigate these challenges using technology.

 

Social Media & Nigerian Tourism: Bridging the Gap, Telling the Stories

In recent years, there has been a significant shift in the way Nigerians travel. People are choosing to vacation in places within Nigeria. Social Media & Nigerian Tourism: Bridging the Gap, Telling the Stories is a panel discussion that will feature top Nigerian travel bloggers, travel photographers and tour operators who are blazing the trail in an untapped industry, discussing the best destinations within Nigeria for travelers looking to experience rich Nigerian culture, history and food. They would also touch on challenges and opportunities for tourism in Nigeria and how social media can boost tourism, create industry jobs, unify Nigerians and Africans, and contribute immensely to the economic development of Nigeria.

This interactive session explores how technology is changing travel and tourism in Nigeria. A panel of experienced tour operators, travel bloggers and tourism influencers will discuss how technology is helping Nigerians uncover a new Nigeria and the potential for a rejuvenated tourism industry. There will also be talks around how new and creative methods of communication across social media including videos, virtual tours, infographics, apps, vlogs, blogs and Instagram Stories are changing the face of travel and making it an exciting space to harness.

Driving Tourism … The Tech Advantage

Driving Tourism… The Tech Advantage gathers travel industry change makers and influencers to share experiences and discuss what tech products and services are making travel across Africa more exciting than ever before.

 

Buy your pass, sign up and show up on Tuesday. I guarantee it being worth every minute spent!

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