#LaunchedInAfrica is a Social Media Week Lagos initiative for African-led early-stage startups to showcase their products and services which are disrupting industries across the continent.

Now in its 3rd year, we have 7 startups from the beauty, health, advertising education, and media industries represented.
This pitch fest would allow each participant a certain amount of minutes to talk about their business, the solution it provides and the beneficiaries of this initiative. A panel made up of seasoned entrepreneurs, product experts, and investors would compare their scores then pick the winner, first, and second runners up. #LaunchedInAfrica allows innovators and CEOs to mingle with investors, get valuable feedback, and ideas on scaling their startups.

Below we have the qualifying startups to watch out for at the #LaunchedInAfrica pitch fest taking place on the FUTURE NOW stage.


Mumspring app is for the millenial mum who wants to take charge of her pregnancy journey from conception to delivery. This pregnancy wellness app gives specific information alongside tips on staying healthy. Mumspring aims at elevating maternal and neonatal outcomes in Africa as a whole.


Oncopadi is a Digital Cancer Clinic which provides information on the different types of cancer on their blog. There is also a forum where people can have one-on-one consultation with cancer specialists from around the world.


AdNaira is an online advertising media agency which connects Advertisers to their target audience with a focus through high traffic websites and apps in Nigeria.


Podtopia is focused on training would be podcasters on how to begin, monetise their venture and stay relevant. It also reviews African podcasts for maximum engagement on the continent.


McFeey is a branding platform which connects clients to talented designers wherever the need arises.

Natural Hair Rocks

Natural Hair Rocks is a Nigerian made wig and protective styling outfit which caters to the everyday African woman. It helps the natural woman to maintain her hair by ensuring all products are organic and free of chemicals.

Bold BMS

A business management tool that makes manager your business less stressful. Staff management, project management, customer management and sales activity management all in one mobile accessible platform.


To see these intriguing startups battle it out on pitch day register your interest on the schedule now.

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