Shoppe Black, a U.S. based startup hosts this event at the Social Media Week Lagos Conference. Shoppe Black focuses on how innovators can leverage followers to grow their business. There were four panel members to address: Tony Oluwatoyin Lawson, CEO and co-founder of...
Artists need to emulate stars like Justin Beiber. That’s one of the many conclusions from #SMWMusicDay. The day started off with a keynote from Elizabeth Hausle, Executive VP Marketing at All Def Digital. Hausel recalled her days of receiving a budget of...
There is one thing you’re doing wrong on Social Media. Most of us are probably guilty of too-infrequently clearing our browser cookies and caches. There are upsides to that – things you would have searched for already at your finger tips in Google Ads; but...
When you have Mari Smith (Facebook Expert), and Gary Vaynerchuk of Vayner Media throw a social media hangout, no doubt something awesome is going to come out of it. No surprise Gary took the opportunity to share about his new book: Jab, Jab, Jab, Right Hook –...
This is a guest post by Deola Kayode Crisis happens. A sub-standard product. Poor customer service. A leaked document. Controversial video, blog post or article. Crisis-laden information spreads with lightening speed on social media. If you consider this list of worst...