Social Media Week Lagos 2017 has been awesome. From panel discussions & masterclasses to the networking events and pop ups, there has been ample opportunity for every attendee to learn, share & network. I am passionate about modern marketing and all the...
The New Marketing Mix – Followers, Influencers & Hashtags: Using Social Media to Promote Film & TV event spotlighted creative and innovative ways to use social media to promote film and TV. According to Biola Alabi Media, it is quite clear that social media...
In moving from the idea phase of a business idea to setting up as a SME, a lot of things should be put in place for a that business to run seamlessly. Based on business targets, seamlessness could mean getting the first set of loyal customers or a sales target....
In case you missed it, we brought back notes from session Top Mobile Apps & Digital Tools for the PR and Corporate Communication Executives on the GO! The masterclass was lead by global PR pro and SMW Lagos board member Claudine Moore. She gave us six tools every...
North Africa took the international stage last year amidst revolutionary wars and groundbreaking protests during the Arab Spring. The major role played by social media as an initiator and primary tool for protestors was clearly demonstrated on Facebook and Twitter....
